The China Africa Project
06.01.16

Online Outrage Over Racist Chinese Ad Says a Lot About How China and the West React to Racism

Eric Olander, Cobus van Staden & more

The company behind the racist Chinese laundry detergent ad that sparked widespread online outrage around the world issued a...

Media
11.12.15

Watch Frank Underwood Advertise China’s Black Friday

Bethany Allen-Ebrahimian

On November 11, at the stroke of midnight Beijing time, millions of Chinese sitting behind their computers or cradling their mobile phones began purchasing cell phones, handbags, and clothing at cutthroat prices. By the end of...

China’s New Ad Ban?

China is considering a ban on advertisements for infant milk formula in a bid to tackle low levels of breast feeding.

In China, a Rapid Jump to Mobile Advertising

Liu Xuelong, a television and documentary producer in Beijing, hasn’t used his television in years. He gets all of his entertainment on his iPhone 6 Plus, where he also taps a plethora of apps to buy plane tickets, pay bills, talk with clients....

A Media Mogul, Alone on the Island

Hong Kong's fiery beacon of the free press, Apple Daily, is under threat from shadowy forces. Can it survive if Beijing wants it dead or quiet?

Media
02.07.13

Chinese Beverage Maker Turns Legal Setback Into Viral Ad Campaign

This is no tempest in an herbal tea pot. The JDB Group, maker of China’s most popular herbal tea—one that raked in approximately 20 billion RMB (USD $3.2 billion) in revenues in 2012—...

Q&A: Searching for Perfect Pitch

What sells in China? The answer may be poised for a change. Advertising on the mainland has traditionally been about volume: loud, busy, and overwhelming. (...